Congressional Quarterly Weekly
July 11, 2005
LENGTH: 4477 words
HEADLINE: Chorus Builds for Freed Airwaves
BYLINE: Amol Sharma, CQ Staff
BODY:
For nearly a decade, the powerful broadcasting lobby has been able
to beat back efforts to force television stations to convert to
digital programming and surrender the precious radio frequencies
they now use for analog telecasts. This year, though, a chorus of
calls to free up the TV spectrum for new uses is expected to
overpower the broadcasters' protests.
Fighting Over a Sliver Of a Long Spectrum
The calls are coming from the communications industry, which wants
access to the frequencies to bring a range of new wireless services
to market. Lawmakers, meanwhile, hope the billions of dollars the
federal government will reap by auctioning the spectrum to
interested companies will help trim the budget deficit. And
emergency first-responders - whose influence in Washington has risen
sharply since the Sept. 11 terrorist attacks - want a slice of the
airwaves to upgrade their radio systems.
The alignment of those three interests has improved chances that
Congress will give broadcasters the boot from the coveted
frequencies. A plan that is gaining momentum in both chambers would
require TV stations to return the analog spectrum to the government
by 2009 as part of a transition to digital broadcasts on other
channels. Ted Stevens, R-Alaska, Senate Commerce, Science, and
Transportation Committee chairman, has scheduled hearings on the
issue for July 12, and aides say they are beginning to draft a bill.
Joe L. Barton, R-Texas, House Energy and Commerce Committee
chairman, has already floated a draft digital TV transition proposal
with a 2009 deadline.
Industry analysts and congressional aides widely expect this to be
the year Congress takes on the TV broadcasters, though they
acknowledge that proponents of the measures will have to work within
the limits of a Senate agenda that will now include what many expect
will be lengthy hearings on a nominee for the Supreme Court.
"There are some very powerful policy drivers," said Paul Gallant, a
media analyst for Stanford Washington Research Group, which provides
policy analysis for institutional investors. "The odds favor passage
of a bill."
In 1997, the Federal Communications Commission, implementing
provisions of the 1996 telecommunications overhaul (PL 104-104),
gave broadcasters a free slice of spectrum to use for digital
television. Later that year, lawmakers in the budget act (PL 105-33)
tried to mandate a transition to digital TV by setting Dec. 31,
2006, as a deadline for stations to stop broadcasting on analog
frequencies. (1997 Almanac, p. 3-34)
The National Association of Broadcasters (NAB), the industry's
leading trade group, mounted fierce opposition to the proposal,
arguing that TV sets in millions of American homes could go dark if
analog broadcasts were cut off. In the end, the bill allowed
stations to keep the analog frequencies until 85 percent of their
market had equipment capable of viewing digital signals - a
threshold that has effectively granted stations indefinite control
of the spectrum.
Broadcasters are using similar rhetoric this year as Congress
considers new proposals to strip them of the prized frequencies. But
now lawmakers are weighing those arguments against what they are
told are compelling benefits of clearing the spectrum for commercial
and public safety uses.
Industry Eyes Spectrum
Industry supporters of the digital transition say there are much
better uses for the broadcast spectrum than outdated analog
television. Signals on those frequencies - which are in the 700 MHz
band and correspond to TV channels 52 through 69 - can pass through
walls easily and travel long distances.
Those characteristics make the spectrum perfect for wireless
broadband services. One emerging technology, WiMAX, is being
designed to offer wireless Internet connections that can reach as
far as 30 miles, a much wider span than the "Wi-Fi" connections
offered at many airports and coffee shops.
Among WiMAX's biggest backers is Intel Corp., which is investing in
firms planning to deploy the technology, developing some of the
component hardware that will carry wireless signals to consumers,
and promising to build WiMAX chips into laptops by 2007 or 2008.
Peter K. Pitsch, Intel's communications policy director, says
freeing up the frequencies for uses such as WiMAX would give
consumers more broadband Internet options. "It could be a unique
opportunity to promote broadband competition everywhere, and
low-cost deployment in rural areas, especially," he said.
Aloha Partners, a wireless company that already holds some licenses
in the 700 MHz band, is building a broadband network intended to
reach mainly rural areas left behind by the cable and phone giants.
The company could bid for additional frequencies after the digital
TV transition.
Traditional wireless carriers have plans too. For example, T-Mobile,
the fourth-largest U.S. wireless carrier, is considering ways to
expand its data services using the TV spectrum.
"We're very enthusiastic about doing even more in advanced wireless
and broadband," said Kathleen Ham, T-Mobile's managing director of
regulatory affairs. "However, there needs to be more spectrum in the
market for this expansion to occur."
Satellite providers may also want a piece of the spectrum to speed
up communications between their broadband Internet users and network
backbone, known as the "return path" of Internet communications.
Some companies, such as Qualcomm Inc., have plans to use the
broadcast spectrum to bring television and other entertainment to
consumers on their mobile phones. "We think there's a really
significant market for content on mobile phones," said Alice
Tornquist, a Qualcomm lobbyist. Tornquist said the company already
is targeting selected markets for trials.
Lawmakers are hoping the communications industry will be willing to
put up a lot of cash in an FCC auction to win the rights to the
vacated TV frequencies. Republican budget writers are counting on
that revenue to help trim the deficit this year.
Estimates for how much money the spectrum auction might bring have
varied. Recent estimates submitted separately to Congress by the
Brattle Group, working on behalf of Qualcomm, and Aloha have pegged
the value at between $20 billion and $30 billion.
Hill aides say the Congressional Budget Office, which will have the
last word on the matter, is contemplating a figure closer to $10
billion. Either way, that is a substantial sum that could help ease
painful cuts to other government programs.
Echoes of Sept. 11
While the budgetary benefits of the digital transition appeal mainly
to fiscal conservatives, the potential benefits for policemen,
firefighters and other emergency personnel are broadly popular.
Of the 108 MHz in analog TV spectrum that will become available with
the transition to digital TV broadcasts, Congress has reserved 24
MHz for first-responders. Emergency agencies would be able to use
the additional frequencies to help make their differing
communications systems compatible with one another. The Sept. 11
commission said radio malfunctions and communications miscues
contributed to the deaths of many firefighters and police officers
at the World Trade Center. (2004 CQ Weekly, p. 2266)
Sen. John McCain, R-Ariz., cited the benefits for public safety when
he introduced his own digital TV bill (S 1268) on June 20. "Access
to this specific spectrum is essential to our nation's safety and
welfare . . . and can assist multiple jurisdictions in deploying
interoperable communications systems," McCain said.
Barton said his draft legislation will "make it easier for these
public servants to catch criminals, fight fires and save lives."
All the lobbying by the industry and public safety groups has made
its mark on lawmakers and given the digital TV legislation a good
chance of passing this year, said J.H. Snider, a senior
research fellow and spectrum policy expert at the New America
Foundation.
"I wouldn't say the broadcasters are less powerful, but their
opponents have more clout now," Snider said.
Broadcasters, though, are not going down without a fight. In late
May, NAB began running ads in Capitol Hill newspapers urging
lawmakers not to give more than 20 million homes "a snow job" by
taking away their television service. The Government Accountability
Office estimates that about 21 million Americans rely on
over-the-air TV programming.
Those efforts have paid some dividends, though they won't fend off
Congress' digital TV push altogether. Instead, lawmakers in both
parties are supporting a subsidy to help households with analog TV
sets buy equipment that can process digital signals.
While the parties have yet to agree on the size of the subsidy - the
Democrats want all analog sets covered, while Republicans want only
the poorest households targeted - both sides agree that some amount
will be in the final bill. (CQ Weekly, p. 1124)
Snider says he will not be surprised if broadcasters win some
other benefits in final negotiations on a digital TV bill. The
stations want Congress, for example, to guarantee that all their
digital programming is carried by cable providers after the digital
transition. Digital "multicasting" allows broadcasters to transmit
multiple programming streams on a single channel.
The broadcasters' best chance of stopping the digital TV measure
altogether may lie in the Senate, often a trap for complex
legislation and possibly more so in a year when one or more Supreme
Court confirmation fights could tie up significant floor time.
Another complication in the Senate is the measure's likely vehicle:
a broader budget bill later this year seeking governmentwide
savings. Strict Senate rules on what types of provisions can go in
reconciliation bills may make it difficult to include the digital TV
language.
Still, some congressional aides say the issue has significant
support and momentum behind it. That Congress will pass some digital
TV legislation seems likely, they say, even if it is just one line
in the budget bill with a "hard date" for the return of the TV
spectrum.
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